Marketing Funnels That Work – Target Audience & Channels

Finding leads and nurturing leads are two of the main challenges early-stage founders face.

Creating a marketing funnel that effectively moves leads into the sales process can make or break your consulting business.

In this live stream, I will cover what marketing funnels are, the different stages and parts of a funnel, the difference between marketing and sales funnels, and the following specific topics:

• Target audience: Define your ideal clients and their pain points.
• Lead capture: the mechanics of lead capture, including landing pages and lead magnets.
• Content creation: developing unique assets that resonate with your audience at each funnel stage.
• Nurturing and engagement: email marketing and other tactics to keep leads engaged