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About Start Up With Feras

WORK HARD. PLAY HARD. GIVE BACK.

“Hi, I’m Feras, I built and sold e-Nor (8-figure agency) to dentsu. I’m on my 7th venture, with combined sales totaling $65M. I'm passionate about helping you start and scale your business.”

about-feras

It was a layoff in 2003 that first led (or forced) me down the path of entrepreneurship. I had to learn many new business skills, most of which were way out of my comfort zone.

I had to learn how to wear many hats and work hard even when the results weren’t immediate. I had to learn how to draw lessons from setbacks and how to recognize when to adjust my entrepreneurial vision and pivot toward different opportunities.

Through this learning and hard work over many years, I became top earner within a franchise (and a coach for other franchisees), and I built and scaled businesses in Silicon Valley and abroad to 7 and 8 figures.

During this time, I authored many publications that earned high regard, including Google Analytics Breakthrough: From Zero to Business Impact. (Feedback on Amazon included: "This book really deserves 10 out of 5 ratings!"). I also had many opportunities to speak at industry conferences as well as several invitations to sit on boards of other organizations.
In 2019, I sold my web and marketing analytics consultancy — which had started as a small web design firm — to dentsu, a media company with global scale.

about-feras-2

Working Hard...Playing Hard

I find the saying about "all work" to be true. These personal pursuits not only provide a sense of fulfillment; they also enhance thinking and performance in my work

Feras Alhlou Black Belt Training
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    Listening to (mostly) non-fiction audiobooks

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    Retreating to the Rockies with a bow

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    Giving his best to live up to his 4th-degree black belt in Aikido

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    Hiking the Bay Area trails

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    Quality time with family

Interesting Facts About Feras

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In 2019, Feras sold e-Nor to Denstu, where the company was integrated into Cardinal Path, Dentsu’s marketing analytics consulting division.

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Feras has advised over 150 entrepreneurs on getting unstuck, from vetting their business ideas, to learning sales and developing growth strategies, to hiring and retaining A-players.

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Feras is a frequent guest on leading podcasts, including Burkland’s Startup Success (Founders: How to Start, How to Grow, How to Give Back) and Present Beyond Measure.

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He’s been interviewed by Tableau, Google, Salesforce and other innovative companies, sharing practical tips for consultants and businesses to optimize their marketing efforts and scale their businesses.

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A prolific writer, Feras shares business advice to his community of over 15,000 members across social media. He is also author of Google Analytics Breakthrough: From Zero to Business Impact along with colleagues Shiraz Asif and Eric Fettman. The book was published by Wiley and went on to sell over 15,000 units.

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Feras is a sought-after and inspirational speaker throughout the US and internationally. He inspires and educates his audience on entrepreneurship, business, and mindset. He has keynoted and spoken at industry events, trade conferences, and universities including INSPIRE, Digital Marketing First, Digital Experience, SMX Advanced, USF, SJSU, and more.

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Feras has contributed to many online publications and channels, including Salesforce, Google, Practical Ecommerce, Online Marketing Institute, and Aikido Journal.

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Feras is a business advisor to a number of organizations and sits on the board of directors for the Silicon Valley chapter of the American Red Cross and Chairman of the Board at e-CENS, and he co-established the Feras Alhlou Scholarship in Electrical and Computer Engineering at the University of Tulsa.