The One Thing You Should NEVER Do on a Sales Call
Many deals are missed because of an easy yet common mistake.
It has a fairly simple fix.
Gong Labs says top sales performers have a talk-to-listen ratio of 43 to 57.
They listen more than they talk.
The problem is that many founders know this but still fall into it.
Here’s why:
- Technical brilliance: They overshare because they either think that’s helpful or they’ll impress the lead (but it just overwhelms them).
- Overconfidence: Experts don’t realize they left the lecture room and are now in a sales meeting.
- Stress: It’s a known coping mechanism to talk too much.
Watch the video for 2 solutions.